Elle Matthews

Elle is a writer and producer, with a background in English, Psychology, PR and Marketing. She is responsible for new business, strategy and overseeing our team of writers, copy editors and content creators, to create the right narrative for clients, according to their brand needs.  

he ran the in-house PR Department for M&C Ogilvy ad agency for many years, and held the position of Account Director & Strategic Planner - handling PR and media campaigns for a number of blue chip clients including Volvo, Yamaha, Unilever and Bata – and overseeing a staff of eight.

 

Since then, she has run a number of writing and production companies,  as well as starting two non-profit organisations. Elle is the owner and Producer at GreenShoot Films, having produced a number of international award-winning films. She is also the owner and Head Writer at Origin of Story, a writing company affiliated to Riverstone Studio, that communicates the essence of a brand, crafts true identities for clients and helps shape customer perceptions.